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7 Signs You’re Not Ready for Professional Book Promotion

7 Signs You’re Not Ready for Professional Book Promotion

by Penny Sansevieri | Sep 1, 2026 | Book Marketing Basics

Reading Time: 4 minutesHiring professional book promotion can give you access to experience, strategy, industry relationships, and an objective perspective on your book. But hiring a team doesn’t mean handing over your book and waiting for marketing to happen....
Local Book Marketing Case Study: Turning a Book Into a Local Visibility Opportunity

Local Book Marketing Case Study: Turning a Book Into a Local Visibility Opportunity

by Penny Sansevieri | Aug 21, 2026 | Book Marketing Basics

Reading Time: 10 minutesAnswer Block This case study shows how Author Marketing Experts helped an author build a stronger local and regional visibility strategy around their book. The campaign focused on identifying community connections, local media angles, bookstore...
Amazon Book Optimization Case Study: Making a Book Page Easier for Readers — and Retail Systems — to Understand

Amazon Book Optimization Case Study: Making a Book Page Easier for Readers — and Retail Systems — to Understand

by Penny Sansevieri | Aug 21, 2026 | Being in Business as an Author

Reading Time: 9 minutesAnswer Block: This case study shows how Author Marketing Experts helped an author strengthen their Amazon book page before investing in broader promotion. The campaign focused on book description optimization, Amazon categories, keyword...
What Actually Makes a Book Marketing Company Good? What We’ve Learned From Campaigns That Work—and Those That Don’t

What Actually Makes a Book Marketing Company Good? What We’ve Learned From Campaigns That Work—and Those That Don’t

by Penny Sansevieri | Aug 18, 2026 | Book Marketing Basics

Reading Time: 12 minutesThe search for book marketing help isn’t always easy. And in fact if you’re actively searching for the best book marketing companies or trying to compare the best book marketing services, you’re probably discovering something...
Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan

Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan

by Penny Sansevieri | Aug 10, 2026 | Book Marketing Basics

Reading Time: 9 minutesGenre: Fiction or nonfiction Publishing stage: Published or preparing for renewed visibility Campaign focus: Strategy diagnosis, positioning, campaign readiness An author came to AME requesting a specific marketing tactic, but our review showed...
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Recent Posts

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  • Overwhelmed by Book Marketing? Here’s How to Get Unstuck
  • What Bestselling Authors Know About Getting Readers to Click Buy

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