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Nonfiction Book Marketing Case Study: Turning a Book Into a Stronger Authority Platform

Nonfiction Book Marketing Case Study: Turning a Book Into a Stronger Authority Platform

by Penny Sansevieri | Jul 27, 2026 | Being in Business as an Author

Reading Time: 9 minutesThis case study shows how Author Marketing Experts helped a nonfiction author clarify their authority positioning, strengthen the connection between their book and professional platform, and create a smarter visibility strategy. The campaign...
Pre-Publication Book Marketing Case Study: Building the Right Foundation Before Launch

Pre-Publication Book Marketing Case Study: Building the Right Foundation Before Launch

by Penny Sansevieri | Jul 27, 2026 | Book Marketing Basics

Reading Time: 9 minutesThis case study shows how Author Marketing Experts helped an author prepare for publication by strengthening the book’s marketing foundation before launch. The campaign focused on positioning, audience targeting, Amazon readiness, early outreach...
When Should You Hire a Book Marketing Company? 9 Signs You Need Professional Help

When Should You Hire a Book Marketing Company? 9 Signs You Need Professional Help

by Penny Sansevieri | Jul 21, 2026 | Being in Business as an Author, Book Marketing Basics

Reading Time: 12 minutesHiring a book marketing company is a big decision. It is also one that many authors put off until they are already frustrated, overwhelmed, or disappointed by a launch that did not go the way they hoped. And honestly, that is understandable....
Inside the Campaign: Real Book Marketing Strategy in Action

Inside the Campaign: Real Book Marketing Strategy in Action

by Penny Sansevieri | Jul 20, 2026 | Book Marketing Basics

Reading Time: 6 minutesHave you ever wondered what goes on inside the design and strategy building behind a book marketing campaign? If so, I think you’ll find this post – and our other case study posts, to be very enlightening. Because every book...
What Does Book Marketing Actually Cost? A Realistic Guide for Authors

What Does Book Marketing Actually Cost? A Realistic Guide for Authors

by Penny Sansevieri | Jul 7, 2026 | Being in Business as an Author, Book Marketing Basics

Reading Time: 11 minutesIf you have started looking into book marketing, you have probably noticed something quickly: pricing is all over the map. One company offers a package for a few hundred dollars. Another quotes several thousand. Someone else tells you that you...
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Recent Articles

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

Recent Posts

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

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