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Overwhelmed by Book Marketing? Here’s How to Get Unstuck

Overwhelmed by Book Marketing? Here’s How to Get Unstuck

by Penny Sansevieri | Sep 10, 2026 | Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesMost authors who struggle with book marketing aren’t lazy. They’re overwhelmed. Writing a book gives you a defined goal: finish the manuscript. Marketing is different. Suddenly you’re responsible for Amazon, reviews, social...
What Bestselling Authors Know About Getting Readers to Click Buy

What Bestselling Authors Know About Getting Readers to Click Buy

by Penny Sansevieri | Sep 3, 2026 | Podcast for Authors

Reading Time: 4 minutesReaders have more choices than ever. That sounds obvious, but it changes almost everything about how authors should approach book marketing. Discovery is no longer confined to bookstore shelves or a handful of review outlets. Readers find books...
7 Signs You’re Not Ready for Professional Book Promotion

7 Signs You’re Not Ready for Professional Book Promotion

by Penny Sansevieri | Sep 1, 2026 | Book Marketing Basics

Reading Time: 4 minutesHiring professional book promotion can give you access to experience, strategy, industry relationships, and an objective perspective on your book. But hiring a team doesn’t mean handing over your book and waiting for marketing to happen....
Local Book Marketing Case Study: Turning a Book Into a Local Visibility Opportunity

Local Book Marketing Case Study: Turning a Book Into a Local Visibility Opportunity

by Penny Sansevieri | Aug 21, 2026 | Book Marketing Basics

Reading Time: 10 minutesAnswer Block This case study shows how Author Marketing Experts helped an author build a stronger local and regional visibility strategy around their book. The campaign focused on identifying community connections, local media angles, bookstore...
Amazon Book Optimization Case Study: Making a Book Page Easier for Readers — and Retail Systems — to Understand

Amazon Book Optimization Case Study: Making a Book Page Easier for Readers — and Retail Systems — to Understand

by Penny Sansevieri | Aug 21, 2026 | Being in Business as an Author

Reading Time: 9 minutesAnswer Block: This case study shows how Author Marketing Experts helped an author strengthen their Amazon book page before investing in broader promotion. The campaign focused on book description optimization, Amazon categories, keyword...
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Recent Posts

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