How to Promote Your Novel to the Right Audience
Reading Time: 6 minutesIt’s not easy getting noticed these days, especially if you’re writing fiction. And I get it, as an author myself I know how competitive the landscape is. You want to stand out, you want your book to get noticed, but moreover – you want to start...
Amazon Kindle Update: International Readers Getting Cut Out of the Equation
Reading Time: < 1 minuteWe’re delving into the recent changes that Amazon has implemented for international book buyers. The notable shift is the disallowance of gifting copies of books internationally, a move that carries significant implications for...
How to Advertise a Book: Tips to Save You Money
Reading Time: 5 minutesFor a lot of authors, running ads feels like a solid book marketing plan. Let the ad do the work, yes? In theory that sounds like a good idea. But does it sell books? This is where it gets tricky. If you’re figuring out how to advertise a...
Decoding Publishing Jargon: Publicity, Marketing, Advertising, and Branding
Reading Time: < 1 minuteWe’re chatting about the often misunderstood publishing jargon. Specifically, the differences between publicity, marketing, advertising, and branding. Why? Because knowing what’s being sold to you using different publishing...
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