by Penny Sansevieri | Jun 26, 2025 | Amazon Updates & Marketing Tips, Podcast for Authors
Reading Time: 3 minutesAmazon’s A10 algorithm update has stirred significant conversation among authors, but much of what’s being discussed is shrouded in misinformation and unnecessary fear. As someone who’s spent years helping authors navigate the...
by Penny Sansevieri | Jun 19, 2025 | Being in Business as an Author, Podcast for Authors
Reading Time: 3 minutesReddit is a marketing gem that many authors overlook, yet it offers one of the most powerful platforms for connecting with readers without requiring a massive existing following. If you’re wondering how to use Reddit as an author, you’ll find...
by Penny Sansevieri | Jun 17, 2025 | Book Marketing Basics
Reading Time: 3 minutesMany authors spend countless hours writing and refining their books, only to hit a frustrating wall when it’s time to market them. If this sounds familiar, you’re not alone. The missing piece might be simpler—and far more powerful—than you...
by Penny Sansevieri | Jun 12, 2025 | Author Branding, Podcast for Authors
Reading Time: 4 minutesIn today’s digital-first publishing landscape, it’s easy to forget the immense value of author book signing events. While online marketing certainly dominates the conversation, connecting with readers face-to-face creates an impact...
by Penny Sansevieri | Jun 5, 2025 | Getting More Media Coverage, Podcast for Authors
Reading Time: 3 minutesGetting media coverage for your book remains one of the most coveted yet misunderstood aspects of author marketing. Many authors dream of appearing on national television or being featured in major publications, but few understand the strategic...