Buyers vs. Readers And Why They May Be Different People

by | Jun 20, 2024 | Podcast for Authors

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Are you marketing to the wrong audience?

As authors, we often find ourselves inadvertently targeting the wrong demographic, because while the reader may be obvious, they’re not always the individuals buying or recommending (or gifting) your book.

Join us as we unravel the complexities of audience targeting, uncover common pitfalls and offer practical strategies to ensure you’re reaching the right audience for your work. From identifying your true buyers to navigating less obvious markets, we provide actionable insights to help you refine your marketing approach and connect with those who matter most.

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If you leave a review for the podcast email [email protected] and we’ll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email.

Check out our podcast page and learn more about the team at http://www.amarketingexpert.com/author-podcast

Resources and Free Downloads

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How self-published authors are earning more in today’s market.

Check out our roundup of short and powerful podcast episodes!

Work more sales into your summer book marketing plan.

Learn how to sell more books by leveraging reviews.

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