


Book Marketing Strategies to Improve Your Website Performance
I talk a lot about book covers and other book marketing strategies on this blog, but one thing we don’t spend enough time on are author websites. And they are crucially important to an author’s success, but to be clear, I don’t mean that you have to have a website...
How to Turn Readers into Superfans: Book Marketing Podcast Episode
In this book marketing podcast episode, Rallying Your People: Superfans and Street Teams, we talk about Superfans and Street Teams and what they can do for your longevity as an author! There are some major differences between them, but both are important to your...
Not All Book Marketing Services are Created Equal
In as many years as I’ve been in the industry, one thing I know for sure: book marketing services vary widely, and not all of them offer the same strategies, promises, or plans. And this matters for a variety of reasons. First off, finding a great book marketing...