by Penny Sansevieri | Nov 15, 2022 | Book Marketing Basics
Reading Time: 3 minutesIt’s hard to believe that the holidays are upon us once again and with that comes the ever-busy shopping season, and numerous (yet simple) ways to bolster your holiday marketing campaign! Though prices have gone up everywhere (have you seen the...
by Penny Sansevieri | Oct 25, 2022 | Bestseller Essentials
Reading Time: 4 minutesCreative and effective book cover ideas and concepts are sadly not as common in the publishing industry as I’d like them to be. Why is that such a problem? Sure, it’s nice to think, “once they start reading my book...
by Penny Sansevieri | Sep 29, 2022 | Amazon Updates & Marketing Tips
Reading Time: < 1 minuteYour Amazon book sales potential is tricky, if you haven’t already figured that out! Yes, of course you need to have a great cover, we talk about that all the time. You also need to have a great book, no, an exceptional book, that...
by Penny Sansevieri | Sep 20, 2022 | Bestseller Essentials
Reading Time: 5 minutesWhile self-publishing a book has always been an option, a lot of authors still opt to wait – to see if they can get a publisher to give them a nod of approval. Because for years traditional publishers were the center of the universe. But the...
by Penny Sansevieri | Aug 25, 2022 | Book Marketing Basics
Reading Time: 2 minutesI realize the title of this post is a little ominous, especially when it comes to something as critical as figuring out how to sell books. But believe it or not, it’s a very real problem that a lot of authors deal with in some capacity. I...