by Penny Sansevieri | Apr 15, 2021 | Author Branding, Book Marketing Basics, Getting More Media Coverage
Reading Time: 2 minutesIt’s never too late to figure out how to sell your books but what do you do about your backlist? Having a book fall flat, for whatever reason, doesn’t mean that it can’t be saved. Sometimes a makeover, inside or out, is a great next step to your...
by Penny Sansevieri | Apr 13, 2021 | Bestseller Essentials, Book Marketing Basics
Reading Time: 7 minutesWhen it comes to how to sell books, there’s a lot of information out there. Especially information on book marketing for self-published authors. Some of it is great – but some of it isn’t. I thought it might be time to address some of the things...
by Penny Sansevieri | Apr 1, 2021 | Book Marketing Basics, Social Media for Authors
Reading Time: < 1 minuteIt’s one thing to write and publish a book, but figuring out how to sell books is a whole different ballgame. Reader engagement is what gives you longevity and it should be the driver for all of your book marketing. That is if your goal is...
by Penny Sansevieri | Mar 16, 2021 | Author Branding, Book Marketing Basics
Reading Time: 6 minutesWhen it comes to how to sell books, there are a lot of things authors do right. But there are also a lot that authors do wrong. Some of this isn’t always obvious (like point #1 below on author branding), but some of it is (like getting your book...