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How to Market a Self-Published Book with Local Media

How to Market a Self-Published Book with Local Media

by Penny Sansevieri | Aug 17, 2021 | Book Marketing Basics, Getting More Media Coverage

Reading Time: 4 minutesWhen it comes to how to market a self-published book, I have to admit that local media pitching is one of my fun and maybe best-kept secrets. (Not anymore!) Why? Well, for one, local media is one of the most underused resources for authors, and...
Work More Sales into Your End of Summer Book Marketing Plan

Work More Sales into Your End of Summer Book Marketing Plan

by Penny Sansevieri | Aug 6, 2021 | Book Marketing Basics, Podcast for Authors

Reading Time: 2 minutesThis recap of “How to Market Your Book as a Summer Read” from the Book Marketing Tips & Author Success podcast is designed to inspire you to take advantage of the last few weeks of summer and ramp up book sales! We discuss what kinds of...
Unique Author Branding and Content Ideas Using August Observances

Unique Author Branding and Content Ideas Using August Observances

by Penny Sansevieri | Jul 27, 2021 | Social Media for Authors

Reading Time: 5 minutesIt’s time to run through our August observances and unique author brand enhancements and content ideas for your monthly book marketing plan! Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
Why Audio is the Next Big Thing in Book Promotion

Why Audio is the Next Big Thing in Book Promotion

by Penny Sansevieri | Apr 6, 2021 | Book Marketing Basics

Reading Time: 4 minutesWhatever your book marketing plan was for the past year, I can guarantee you that 2020 tossed a lot of unexpected elements your way. But one of the odd benefits of the pandemic was the ability to attend events all over the world – from the...
How to Market a Book While Keeping up With Amazon

How to Market a Book While Keeping up With Amazon

by Penny Sansevieri | Mar 25, 2021 | Amazon Updates & Marketing Tips, Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesHow to Market a Book While Keeping up With Amazon’s Recent Changes is a recap of “Changes to Amazon That Affect Your Search and Keyword Choices,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper...
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