Reading Time: 3 minutesAs an author, you’ve no doubt heard a lot of talk about your author platform and how important it is. But that’s often where this advice ends, leaving authors to wonder how to improve their author platform or, for that matter, even where to...
Reading Time: 2 minutesA lot of authors are desperate to figure out how to market a book the right way, but too often the sole focus is on sales–and that’s typically the biggest misstep an author can make–aside from not marketing a book at all. Let me explain! Sales...
Reading Time: 3 minutesBook marketing strategies change a bit when you’re promoting an older title, so it’s important to keep your marketing plans separate for your new releases and your backlist. But that means something can be done to spike book sales on...
Reading Time: 5 minutesWhichever way you choose to get the word out there about your book, book marketing online is absolutely critical to your success. And I’m not talking about opening up a bunch of social media accounts you’ll have no time for. Don’t fall...
Reading Time: 2 minutesThe Best Book Marketing Minisode Round-Up is a recap of several minisodes on our Book Marketing Tips and Author Success podcast. Did you know you can listen to the best book marketing tips in under 10 minutes? It’s true–while our full...
