by Penny Sansevieri | May 18, 2021 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 3 minutesWhen it comes to how to sell books on Amazon, authors often forget to include the seasonal pivot in their book marketing plan. But there’s no time like the present to make a few tweaks and help get your book in front of new readers eager to add...
by Penny Sansevieri | Oct 30, 2018 | Book Marketing Basics
Reading Time: 5 minutesIt’s hard to believe that we’re less than two months from Christmas already. And even though you’re probably still knee-deep in Halloween candy and Fall decorations, many stores are already putting up Christmas stuff in preparation for the...
by Penny Sansevieri | Jul 16, 2018 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 6 minutesHave you started planning your holiday book sales yet? If you haven’t, you should be. Because Cyber Monday and Black Friday are right around the corner. While I know we all like to put off thinking about book marketing while the kids are out of...
by Penny Sansevieri | May 8, 2018 | Book Marketing Basics
Reading Time: 6 minutesWith chain bookstores ever-dwindling, it’s a great time to consider marketing your book to an independent bookstore. Haven’t considered it yet? Maybe it’s time that you did. Bookstores, whether just for stocking or for events, can be a great...
by Penny Sansevieri | Dec 27, 2017 | Book Marketing Basics
Reading Time: 4 minutesIt’s that time of the year where we as indie authors need to reflect back on our book marketing. Think about what you did and didn’t do? What can you do better? Here are the strategies that I suggest to do more as an indie author in...