by Penny Sansevieri | Sep 21, 2021 | Book Marketing Basics
Reading Time: 3 minutesA Goodreads author page, done right, can be one of the most influential tools in your marketing plan. To start, Goodreads is owned by Amazon, and even if you have a love-hate relationship with the retail giant, they’re still the ones selling the...
by Penny Sansevieri | May 13, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesI hear this a lot at conferences I attend, authors wondering how to market a book before it’s published and I love this kind of brainstorming – mostly because it means the author is really trying to plan ahead for their success. The key is...
by Penny Sansevieri | May 12, 2020 | Podcast for Authors
Reading Time: 3 minutesGoodreads giveaways are paid now, but to be honest, the improvements they’ve made in regards to all the benefits are totally worth adding them to your book marketing and promotion. You get to choose between a Kindle giveaway or a print...
by Penny Sansevieri | May 5, 2020 | Podcast for Authors
Reading Time: 3 minutesIf you haven’t listened to our book marketing podcast episode on Goodreads networking – now is the time! Goodreads has over 80 million global members and is owned by Amazon – so despite the love-hate relationship many authors have...
by Penny Sansevieri | Apr 28, 2020 | Podcast for Authors, Social Media for Authors
Reading Time: 3 minutesGoodreads has over 80 million global members and is owned by Amazon, so despite the love-hate relationship many authors have with the Goodreads community, at the end of the day it will really serve you well to ensure you have a well-optimized,...