by Penny Sansevieri | Jun 21, 2022 | Social Media for Authors
Reading Time: 2 minutesPromoting a book on social media is a great strategy for book marketing. You have nearly your entire readership in the palm of your hands, and you can perfectly curate the message you want them to see. Because of this, social media can be a...
by Penny Sansevieri | Jun 14, 2022 | Book Marketing Basics
Reading Time: 4 minutesI’ve always loved doing events, and when it comes to ideas for promoting a book, there’s really nothing better than doing in-person author events. But 2020 changed how events are managed, and even with lots of events still coming back online,...
by Penny Sansevieri | Jun 3, 2022 | Social Media for Authors
Reading Time: 2 minutesI thought I would give you a head start on some July Observances that feature reader and book-centric themes to support your author branding and content ideas! You can use these holidays as inspiration for your newsletter, blog, or social media...
by Penny Sansevieri | May 24, 2022 | Book Marketing Basics
Reading Time: 5 minutesExperts often say that book marketing gets easier the longer you do it – and this isn’t necessarily an untrue statement. But what if you’re just starting out? “How to Market Your First Book” was a post I found a while back and loved...
by Penny Sansevieri | May 12, 2022 | Getting More Book Reviews
Reading Time: 2 minutesI get it, bad reviews can be hard. As an author, I understand how disheartening getting a negative review can be and how easy it is to get caught up in it. But instead of focussing on the negative, it’s important to understand all of the...