by Penny Sansevieri | Sep 15, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 3 minutesAmazon’s pre-order option for KDP indie authors is a fantastic foundation for your new release’s book marketing plan. There are a few things you want to keep in mind when exploring your options though, and how to best work a pre-order into your...
by Penny Sansevieri | Jun 22, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 8 minutesPeople often ask me what Amazon Optimization entails. And I tell them that when I do it for an author, I look at things like their keywords and their categories. But also, I look at the real estate that Amazon has given each book. Because in 90%...
by Penny Sansevieri | Jun 8, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 9 minutesMany of you have probably seen (and maybe even tried) Amazon’s ad system, via their Amazon Marketing Services (AMS). And I’ve even heard from a few authors that have tried it, albeit it not successfully. Ads, whether Google, Facebook, Twitter,...
by Penny Sansevieri | May 30, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 2 minutesThe biggest hurdle we help indie authors tackle: how to be a success, especially in terms of selling more books on Amazon. And although successful authors take a variety of paths to achieve their goals, there are several basics to keep in mind...
by Penny Sansevieri | May 11, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 7 minutesIf you’re an indie author, you’re also in the business of book marketing. Did you know that? That’s the first thing you need to know about the publishing industry. Writing great books is only the first step – and with 4,500+ books published each...