by Penny Sansevieri | Jun 20, 2024 | Podcast for Authors
Reading Time: < 1 minuteAre you marketing to the wrong audience? As authors, we often find ourselves inadvertently targeting the wrong demographic, because while the reader may be obvious, they’re not always the individuals buying or recommending (or gifting)...
by Penny Sansevieri | Jun 13, 2024 | Podcast for Authors
Reading Time: < 1 minuteIn this episode we’re talking about book endorsements, getting them, timing them, and what to do with them once they start coming in. Whether you’re a seasoned author or a newbie, you’re going to want our tips and advice!...
by Penny Sansevieri | Jun 6, 2024 | Podcast for Authors
Reading Time: < 1 minuteIn this week’s episode, we’re unpacking the crucial role of Nonfiction Amazon retail pages. Join us for an in-depth exploration of the pitfalls and common mistakes that can hinder your success in the competitive world of online...
by Penny Sansevieri | May 30, 2024 | Podcast for Authors
Reading Time: 2 minutesIn this episode Penny and Amy, the dynamic duo behind a successful book marketing and PR firm, invite listeners to join them for an intimate peek behind the curtain of their collaborative journey. While their chemistry is often praised,...
by Penny Sansevieri | May 23, 2024 | Podcast for Authors
Reading Time: < 1 minuteIn this week’s episode, we chat about connecting with the elusive target reader who seems to dwell beyond the realms of mainstream social media platforms. Even though the digital age is dominating how a lot of us consume content, not...
by Penny Sansevieri | May 16, 2024 | Podcast for Authors
Reading Time: < 1 minuteNot everyone talks about it, but all authors want to sell books. And we know a lot of you secretly (or not so secretly) would love to make enough to be a full-time author. But is achieving significant sales still a possibility? The...