by Penny Sansevieri | Dec 22, 2017 | Book Marketing Basics
Reading Time: 4 minutesThere’s only one you. Hear me out, because as an indie author, it’s your strongest selling point, if you play your book marketing cards right. Every author has written a book. So what sets you apart? Your brand. Yes, as an indie author you need...
by Penny Sansevieri | Dec 20, 2017 | Book Marketing Basics
Reading Time: 4 minutesUpdate your website I don’t mean an entire overhaul but our indie author brands really do develop over the years, and what you wanted to portray at the start of your career may be very different than the direction you’ve taken. Don’t update it...
by Penny Sansevieri | Dec 13, 2017 | Book Marketing Basics
Reading Time: 3 minutesAs indie authors, we all know that it’s important to continually develop new book marketing strategies. But most of the time we forget what a crucial role our target buyer markets play. [Tweet “As indie authors, we must never forget that...
by Penny Sansevieri | Dec 11, 2017 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 4 minutesWhen it comes to book marketing, getting media attention can be the key to gaining considerable exposure for your book. But if you’ve been trying to get blogger or media attention for while, you probably already know how tough it can be. Just...
by Penny Sansevieri | Dec 4, 2017 | Book Marketing Basics
Reading Time: 6 minutesI’m really glad Anne R. Allen agreed to do a guest post for my book marketing blog! She’s a multi-award winning blogger and the author of ten novels, including the bestselling Camilla Randall Mysteries. You’re in good hands! — If you...
by Penny Sansevieri | Nov 27, 2017 | Book Marketing Basics
Reading Time: 4 minutesOn the first day of Christmas ….we all know the song. Most of us are ready to tackle holiday sales, so let’s talk book marketing! In the spirit of the season, I want to share 12 book marketing tips and recommendations indie authors can implement...