by Penny Sansevieri | Jul 16, 2018 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 6 minutesHave you started planning your holiday book sales yet? If you haven’t, you should be. Because Cyber Monday and Black Friday are right around the corner. While I know we all like to put off thinking about book marketing while the kids are out of...
by Penny Sansevieri | Jul 5, 2018 | Book Marketing Basics
Reading Time: 7 minutesBook discovery is about reaching new, potential readers with a smart message. What it’s not about is simply throwing basic information out there about your book and hoping someone is paying attention. Luck really doesn’t play as big a role in...
by Penny Sansevieri | Jun 27, 2018 | Book Marketing Basics
Reading Time: 4 minutesWelcome to our list of July observances and content ideas for your monthly author marketing plan! If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that here! Remember, without regular connections to readers, you’re...
by Penny Sansevieri | Jun 20, 2018 | Book Marketing Basics
Reading Time: 4 minutesIndie authors are in a unique position to mold and develop their brand at their own pace and in their own way, but just because you have more flexibility than a traditionally published author doesn’t mean you don’t have to be careful, and you...
by Penny Sansevieri | Jun 19, 2018 | Book Marketing Basics
Reading Time: 6 minutesDoes this describe you? You hear the term “guerilla marketing” and you want to rock/hide in a corner or run screaming from the room instead of doing book marketing? If you would rather die than speak in public or tell funny stories about your...
by Penny Sansevieri | Jun 6, 2018 | Book Marketing Basics
Reading Time: 4 minutesIf you’ve been on the fence about whether or not to self-publish an audiobook I’ve pulled together, what I feel, are some staggering and extremely motivating statistics for you! For starters, the Audiobook Publishers Association reported that...