by Penny Sansevieri | May 8, 2018 | Book Marketing Basics
Reading Time: 6 minutesWith chain bookstores ever-dwindling, it’s a great time to consider marketing your book to an independent bookstore. Haven’t considered it yet? Maybe it’s time that you did. Bookstores, whether just for stocking or for events, can be a great...
by Penny Sansevieri | May 2, 2018 | Book Marketing Basics
Reading Time: 6 minutesWhat if I told you there was an easy and effective way to network with big blogs and big industry names without ever having to leave your house? Maybe you’re thinking “oh, I’ll just follow them on Twitter” and while that’s a good book promotion...
by Penny Sansevieri | May 1, 2018 | Book Marketing Basics
Reading Time: 4 minutesWelcome to our list of May observances and content ideas for your monthly author marketing plan! If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that here! Remember, without regular connections to readers, you’re...
by Penny Sansevieri | Apr 17, 2018 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 7 minutesIf you’ve never considered trying to sell more books internationally, maybe you should. English is the primary language spoken lots of places, with around 20% of the world speaking and reading it. That translates to 1.5 billion people. If that...
by Penny Sansevieri | Apr 6, 2018 | Book Marketing Basics
Reading Time: 3 minutesAuthor marketing can take up a lot of time and let’s be honest, it’s not totally free. So I’d like to balance out some of the tougher, more costly strategies with things you can do to improve your overall author marketing with minimal effort and...
by Penny Sansevieri | Apr 4, 2018 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 6 minutesIn the ongoing effort to sell more books in a saturated market, more and more authors are competing for book bloggers’ attention, and this means you’ve got to really step up your game when it comes to reaching out to them for publicity. And...