Stop Trying to Skip the Line: How Book Marketing Fundamentals Drive Sales
Reading Time: 3 minutesIn the world of book marketing, authors are often dazzled by the allure of bestseller campaigns, major media coverage, and influencer partnerships. These high-visibility strategies have their place, but they are built on something far less...
What’s the best pricing strategy to hit a bestseller list?
Reading Time: 2 minutesPricing your book isn’t just a numbers game—it’s a strategic move that can make or break your success, especially when you’re aiming for bestseller status. In this episode, we’re busting the biggest book pricing myths, like whether your eBook...
Pricing Strategies to Sell More Books Without Undervaluing Your Work
Reading Time: 3 minutesWhen self-publishing a book, pricing is one of the most critical decisions an author makes. Set the price too high, and you risk scaring off potential readers. Set it too low, and you may attract the wrong audience, struggle with profitability,...
Book Marketing on Amazon: 8 Things to Get Noticed
Reading Time: 7 minutesFor most authors, book marketing on Amazon is a moving target. You think you have it set and then you realize, you really don’t. Or maybe you aren’t sure if what you’re doing is right. I mean it feels right, but you still...
The 8 Best Book Marketing Strategies Every Author Should Master (Updated for 2026)
Reading Time: 7 minutes People often ask me: What are the best book marketing strategies? In other words: How can I sell more books? The truth is, there’s never just one thing that sells books. Success comes from layering strategies—each one building on the other,...
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