by Penny Sansevieri | May 14, 2024 | Bestseller Essentials
Reading Time: 7 minutesFor most authors, book marketing on Amazon is a moving target. You think you have it set and then you realize, you really don’t. Or maybe you aren’t sure if what you’re doing is right. I mean it feels right, but you still...
by Penny Sansevieri | Mar 19, 2024 | Bestseller Essentials
Reading Time: 7 minutes People often ask me: What are the best book marketing strategies? In other words: How can I sell more books? The truth is, there’s never just one thing that sells books. Success comes from layering strategies—each one building on the other,...
by Penny Sansevieri | Mar 5, 2024 | Bestseller Essentials
Reading Time: 7 minutesIt’s not easy getting noticed these days, especially if you’re writing fiction. And I get it — as an author myself, I know just how competitive the landscape has become. You want to stand out. You want your book to get noticed. But more than...
by Penny Sansevieri | Feb 13, 2024 | Bestseller Essentials
Reading Time: 4 minutesCapturing the attention of potential readers is a crucial step in the journey toward book sales and can be a full-time job. Among the arsenal of tools available to authors, the book blurb is a crucial part of this tool kit and, sadly, often...
by Penny Sansevieri | May 23, 2023 | Bestseller Essentials
Reading Time: < 1 minuteAuthor marketing can turn into a second job if you’re not working strategically! It can also seem like an uphill battle if you’re spinning your wheels and not seeing a return on your efforts. Why? Well, sometimes it’s just...
by Penny Sansevieri | Apr 25, 2023 | Bestseller Essentials
Reading Time: 7 minutesWe’ve been proponents of BookBub for authors for years now, in fact, BookBub strategies are included in most of our clients’ campaigns, and here’s an insider tip, we find ads especially critical to pre-order promotions! But I...
