Reading Time: 6 minutesAuthor scams have gotten sharper, faster, and much harder to recognize. The old red flags still exist, but they’re no longer enough. Bad spelling, vague claims, and clunky spam used to make fraudulent outreach easier to dismiss. Now, with...
Reading Time: 6 minutesMany authors treat their Amazon page like a static listing. They upload the book, add a description, choose categories, and assume the work is finished. But Amazon does not function like a digital bookshelf. It behaves more like a hybrid between...
Reading Time: 5 minutesBook publicity has a powerful reputation in publishing. For many authors, it represents the dream scenario: a national television appearance, a magazine feature, a podcast interview that suddenly changes everything. The fantasy is...
Reading Time: 5 minutesMost authors assume the fastest way to grow their book sales is to reach more people. More followers. More visibility. More exposure. But in practice, that’s rarely what moves the needle. The authors who build consistent, sustainable sales...
Reading Time: 4 minutesIf podcast marketing is one of the most effective tools available to authors, pitching is where most of that opportunity quietly falls apart. It’s not because authors aren’t trying. Most are. The issue is how the pitch is framed, and more...
