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How to Market a Book with a Virtual Event

How to Market a Book with a Virtual Event

by Penny Sansevieri | Jun 16, 2020 | Book Marketing Basics

Reading Time: 6 minutesWhen it comes to learning how to market a book, a lot has changed recently in terms of author events and book signings. We’re all having to get used to virtual events, camera lenses, and planning around kids and spouses being home. If you’re...
6 Tips for Marketing Self-Published Books on Amazon

6 Tips for Marketing Self-Published Books on Amazon

by Penny Sansevieri | Jun 10, 2020 | Amazon Updates & Marketing Tips

Reading Time: 4 minutesMarketing self-published books on Amazon is an ongoing strategy, it never ends! But with a bit of planning and strategic organization you can convert more shoppers to buyers with minimal effort. Here are 6 simple ways to up your game on Amazon...
How to Get More Media Exposure for Your Book

How to Get More Media Exposure for Your Book

by Penny Sansevieri | Jun 9, 2020 | Getting More Media Coverage

Reading Time: 4 minutesThe first thing that authors often ask me is: “How do I get on the Today show?” When you ask this question what you actually want to know are some of the ways to get more big media exposure for your book, especially on a national scale. But if...
How to Pitch Your Book to Big Media Outlets

How to Pitch Your Book to Big Media Outlets

by Penny Sansevieri | Jun 5, 2020 | Podcast for Authors

Reading Time: 4 minutesI often get requests about how to pitch your book to big media outlets, such as national print or televised news. However the problem is that sometimes the folks requesting it aren’t always qualified to be on talk shows or to be giving...
How to Use Pinterest to Market Your Book

How to Use Pinterest to Market Your Book

by Penny Sansevieri | May 20, 2020 | Book Marketing Basics, Social Media for Authors

Reading Time: 5 minutesWith the growth of other visual social media sites like Instagram, it seems like the buzz for Pinterest as a way to market your book has really died down, but nothing could be further from the truth. Pinterest continues to grow. In 2019...
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