by Penny Sansevieri | Feb 4, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 6 minutesMost of you are probably reading this piece about Amazon book promotion hoping to get a laugh at my expense, and I don’t blame you. A lot of authors live and die by book sales and yes, they’re important but when it comes to Amazon book...
by Penny Sansevieri | Jan 28, 2020 | Book Marketing Basics, Social Media for Authors
Reading Time: 6 minutesSocial media for authors can be tricky; you can’t just take blanket social media advice and assume it works for how to market your book, and your personality type, and the kinds of people you want to reach. So how do you get smart about using...
by Penny Sansevieri | Jan 22, 2020 | Amazon Updates & Marketing Tips, Getting More Book Reviews
Reading Time: 4 minutesSeeing Amazon reviews disappearing is a pretty consistent problem for most authors, in fact some of my older blogs posts addressing this issue are some of our most popular posts, overall. This tells me that despite Amazon pulling back on being...
by Penny Sansevieri | Jan 15, 2020 | Social Media for Authors
Reading Time: 5 minutesFor most authors, learning how to market a book on social media is all part of our overall book marketing plan. But it’s not always easy – different social platforms attract different types of readers. If you’re a non-fiction author you’ve...
by Penny Sansevieri | Jan 8, 2020 | Amazon Updates & Marketing Tips, Bestseller Essentials
Reading Time: 8 minutesWe often talk about the importance of book cover design, and when it comes to selling more books this is very key. Book marketing, at its most basic, can’t exist without a great cover, but the book title is equally, if not more, important. Book...