by Penny Sansevieri | Aug 22, 2023 | Author Branding
Reading Time: 4 minutesIf you’re an author looking to attract readers and grow your audience, building an author platform is essential. Yes, it may seem overwhelming, and it’s easy to try and convince yourself it’s unnecessary, especially when...
by Penny Sansevieri | Aug 17, 2023 | Podcast for Authors
Reading Time: < 1 minuteThere’s a lot of pay-for-play out there right now, and while some of it is great, some of it really isn’t – that’s why paid influencer marketing can be tricky to weed though! How can you tell the difference?...
by Penny Sansevieri | Aug 10, 2023 | Podcast for Authors
Reading Time: < 1 minuteHave you ever wondered why your social media engagement is falling flat? It could be because of the shelf life of your posts – how long do users actually see your content? Our goal for this episode is to talk about the shelf life of...
by Penny Sansevieri | Aug 8, 2023 | Amazon Updates & Marketing Tips, Being in Business as an Author
Reading Time: 6 minutesIf you’re an author, your Amazon Author Page isn’t just another profile — it’s one of the most powerful pieces of (free) real estate you control on the world’s largest bookstore. Amazon continues to dominate the book market — accounting for...
by Penny Sansevieri | Aug 3, 2023 | Podcast for Authors
Reading Time: < 1 minutePodcasts are all the rage, this is not news – but if you’ve ever thought about getting on the podcast train and pitching yourself as an author expert or genre standout, this show is for you. We’ll talk about how to pitch...