by Penny Sansevieri | May 25, 2023 | Podcast for Authors
Reading Time: < 1 minuteAmazon ads are super complex, and not because they’re impossible to figure out, but more because there are just so many aspects to understand before you can begin to sort out how they all work together to create a strategy that’s...
by Penny Sansevieri | May 23, 2023 | Bestseller Essentials
Reading Time: < 1 minuteAuthor marketing can turn into a second job if you’re not working strategically! It can also seem like an uphill battle if you’re spinning your wheels and not seeing a return on your efforts. Why? Well, sometimes it’s just...
by Penny Sansevieri | May 18, 2023 | Podcast for Authors
Reading Time: < 1 minuteWe get it, it’s hard to know what to spend on book marketing! What’s a reasonable budget? How do your goals affect the kinds of firms you should be talking to and the quotes you should expect to get? There’s no right or...
by Penny Sansevieri | May 16, 2023 | Social Media for Authors
Reading Time: 5 minutesSocial media marketing for authors can be really lucrative in terms of branding and platform development, but with so many options available, it can be overwhelming to try and figure out how to spend your time, and what kind of content to focus...
by Penny Sansevieri | May 11, 2023 | Podcast for Authors
Reading Time: < 1 minuteBook formats are often not talked about enough until it’s too late, or more accurately, until the options and missed opportunities cause a lot of stress and anxiety. Too many authors actually end up limiting their sales potential by...