by Penny Sansevieri | Oct 1, 2019 | Book Marketing Basics
Reading Time: 4 minutesPoetry is when an emotion has found its thought and the thought has found words. – Robert Frost Such a beautiful statement by Robert Frost, but unfortunately it ignores the reality that marketing poetry books is not easy, and coming up with book...
by Penny Sansevieri | Sep 19, 2019 | Book Marketing Basics
Reading Time: 6 minutesIt’s never too late to figure out how to market your book the right way. That’s a fact. The key is taking a critical look at what went wrong the first time, and understanding what you need to do to fix it. And fixing it often means...
by Penny Sansevieri | Sep 18, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 4 minutesWhen a lot of authors start brainstorming book promotion ideas, they find themselves thinking about professional reviews or securing interviews with big media outlets, and they think this is the way to sell more books. That’s because most...
by Penny Sansevieri | Sep 11, 2019 | Book Marketing Basics
Reading Time: 11 minutesOf all of the things you brainstorm when figuring out how to market your book, one of the biggest challenges authors face is coming up in search engines for your preferred keyword string. Meaning, if someone hops over to Google and types in:...
by Penny Sansevieri | Aug 27, 2019 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 6 minutesI want to cover how to market your book with Author Central because I’m a HUGE fan of free book promotion strategies. When was the last time you gave your profile some love? For most indie authors, the answer is “not recently.” And, if you...