Important Considerations for Deciding to Write Under a Pen Name: Book Marketing Podcast Episode
Reading Time: 2 minutes We decided to do a book marketing podcast episode on author pen names because they can be a lot of fun. Pen names gives authors an opportunity to get creative! However, choosing a pen name is not a decision you should make lightly because...
Infographic: Reader Centric July Observances to Bolster Your Author Branding
Reading Time: 2 minutesI thought I would give you a head start on some July Observances that feature reader and book-centric themes to support your author branding and content ideas! You can use these holidays as inspiration for your newsletter, blog, or social media...
How to Know if You Should Be On TikTok: Book Marketing Podcast Episode
Reading Time: 2 minutes We thought it was time that we did a book marketing podcast episode on TikTok because while we realize it’s not a new-new platform per se, as social media sites go it’s relatively young, and it’s gotten such great buzz. Especially with the...
The Top 5 Strategies for Promoting a Book on Social Media
Reading Time: 4 minutesWhen promoting your book on social media the most important thing you have to keep in mind is why people actually use social media. They use it to escape, to learn something, to laugh, to find like-minded people – but they typically don’t use it...
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