by Penny Sansevieri | Jan 30, 2019 | Getting More Media Coverage
Reading Time: 4 minutesBloggers are key influencers in today’s buyer market and should play a pretty consistent role in your book promotion efforts. That being said, it’s usually a lot of work, takes real finesse, and forces you to develop a thick skin and come to...
by Penny Sansevieri | Aug 22, 2018 | Amazon Updates & Marketing Tips, Getting More Book Reviews
Reading Time: 11 minutesWhen you’re pitching Amazon Top Reviewers, have you ever wondered about the things they love, and the things that will absolutely get you shoved to the bottom of their book review consideration pile? We thought so, too, which is why we took...
by Penny Sansevieri | Apr 4, 2018 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 6 minutesIn the ongoing effort to sell more books in a saturated market, more and more authors are competing for book bloggers’ attention, and this means you’ve got to really step up your game when it comes to reaching out to them for publicity. And...
by Penny Sansevieri | Nov 22, 2017 | Book Marketing Basics, Getting More Book Reviews
Reading Time: 4 minutesEvery once in a while, I’ll talk to an author who says, “I have enough book reviews,” so they don’t want my help in that area of their book marketing. But I can tell you that 99% of the time, they’re wrong. If you don’t need any more reviews for...
by Penny Sansevieri | Oct 23, 2017 | Book Marketing Basics, Getting More Book Reviews
Reading Time: 4 minutesBook reviews are the ultimate word of mouth and getting more reviews should always be a cornerstone of your book marketing plan as an indie author. A 2017 Nielsen survey reported that the vast majority (more than 80%) of Americans seek...