Reading Time: 3 minutesIt’s hard to believe that the holidays are upon us once again and with that comes the ever-busy shopping season, and numerous (yet simple) ways to bolster your holiday marketing campaign! Though prices have gone up everywhere (have you seen the...
Reading Time: 2 minutesFiguring out how to pitch a book can be challenging, especially if you’re already well aware that it’s easy to get too close to your own work. Spoiler alert: that’s absolutely true. But even under ideal circumstances, pitching...
Reading Time: 6 minutesPublishing a book can be confusing, and as if that isn’t challenging enough, you’re then expected to design a smart book marketing plan! Which is why I decided to create this quick guide to common publishing definitions. My goal was...
Reading Time: 2 minutesPre-orders on Amazon can be really lucrative, but they can also work against you if you’re not prepared. And it’s definitely not a book marketing strategy you should just jump into and figure out as you go! We actually did an episode...
Reading Time: 2 minutesIt’s true, planning for a book release is stressful, yet exciting – so much so we often forget that an effective marketing plan for a book really needs to take you through the first 12 months and beyond. Does that sound like a lot of...
