by Penny Sansevieri | Jul 20, 2021 | Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesI talk a lot about online book marketing strategies that work – but what doesn’t work? What is a time waster? Well, as it turns out – a lot of online book marketing really is a time suck and doesn’t move the needle on book sales. Let’s look at a...
by Penny Sansevieri | May 13, 2021 | Book Marketing Basics
Reading Time: 2 minutesSummer is upon us and it’s easy to get derailed with your book marketing; but there are actually simple ways to keep on top of how to sell your books with minimal time spent! Our Book Marketing Tips and Author Success podcast has a pretty...
by Penny Sansevieri | May 6, 2020 | Book Marketing Basics
Reading Time: 4 minutesConsumers love a deal, which is why eBook promotions, book bundles, and the like really help to push a book to new readers and need to make it into your plan when deciding how to market a book. Which is why I love promotions like BOGOs – buy...
by Penny Sansevieri | Mar 25, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 5 minutesNow is the time to focus on how to market a self-published book while so many of us are home and looking for something to keep us busy. Entertainment needs are at an all-time high. Also consider this: most (if not all) TV shows and movies have...
by Penny Sansevieri | Feb 6, 2019 | Book Marketing Basics
Reading Time: 4 minutesFirst, let me remind you that anyone can use Bookbub ads as part of their overall book promotion efforts — it’s not like their feature promotion option that you need to first qualify for, then apply for. Bookbub ads are a great strategy to...