by Penny Sansevieri | Sep 20, 2022 | Bestseller Essentials
Reading Time: 5 minutesWhile self-publishing a book has always been an option, a lot of authors still opt to wait – to see if they can get a publisher to give them a nod of approval. Because for years traditional publishers were the center of the universe. But the...
by Penny Sansevieri | May 19, 2022 | Podcast for Authors
Reading Time: 3 minutes We wanted to do this episode of our book marketing podcast because, as a marketing company, we’re on the front lines in terms of wanting to help authors take advantage of every promotional and branding opportunity that makes sense for their...
by Penny Sansevieri | Apr 21, 2022 | Bestseller Essentials, Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, we discuss the perils of bad covers, how to potentially fix them and how to find a cover designer that won’t cost you a fortune before you launch your book. Last November, Written Word Media did a survey...
by Penny Sansevieri | Oct 14, 2021 | Bestseller Essentials, Book Marketing Basics
Reading Time: 2 minutesSelf-publishing a book is a major accomplishment. You pour your heart and soul and hours of your life into creating something that’s explicitly designed to be judged by the public. Virtual fist bump to you! But deciding to join the publishing...
by Penny Sansevieri | Feb 16, 2021 | Book Marketing Basics
Reading Time: 6 minutesAs authors, we’re really fortunate when it comes to getting our books out there because we have more book publishing options than ever. That’s the good news. The bad news is, not all of those options are good. A few years ago, I wrote a post on...