by Penny Sansevieri | Apr 8, 2021 | Book Marketing Basics, Social Media for Authors
Reading Time: 2 minutesI don’t usually post book marketing inspirational stuff, but I feel like every now and again we could all use a shot in the arm (a little vaccine pun there) of motivation. And a reminder to refocus to help us achieve our goals as a...
by Penny Sansevieri | Apr 1, 2021 | Book Marketing Basics, Social Media for Authors
Reading Time: < 1 minuteIt’s one thing to write and publish a book, but figuring out how to sell books is a whole different ballgame. Reader engagement is what gives you longevity and it should be the driver for all of your book marketing. That is if your goal is...
by Penny Sansevieri | Jan 1, 2020 | Book Marketing Basics
Reading Time: 3 minutesWelcome to 2020! I’d like to kick off the year with a look at some more of the most popular book marketing articles from 2019. Maybe your book promotion fell off the radar over the past year, or you felt stuck in a rut with your book marketing...
by Penny Sansevieri | Jul 17, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 5 minutesIt’s hard to get your book out there, I know this first hand, and you get desperate to come up with book promotion ideas to solve all your problems. When my first book published 18 years ago, I was terrified. One night I had a dream that my book...