by Penny Sansevieri | Jul 15, 2021 | Bestseller Essentials, Book Marketing Basics
Reading Time: 3 minutes5 Things Book Marketing Alone Can’t Fix For You, is a recap of “10 Things Book Marketing Can’t Fix,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important...
by Penny Sansevieri | Nov 13, 2019 | Bestseller Essentials, Social Media for Authors
Reading Time: 4 minutesBook promotion ideas can sometimes be hard to come up with, especially when you feel like nothing’s really working as planned. When I chat with authors who are running into road blocks I encourage them to try something different. Many times, we...
by Penny Sansevieri | Dec 18, 2018 | Bestseller Essentials, Book Marketing Basics
Reading Time: 5 minutesDear indie author. The new year is freshly upon us along with our book marketing efforts. Let me take this time to let you in on things NOT to do in 2019. Mistake #1: Stealing ideas from other authors Okay, this isn’t as nefarious as it sounds...
by Penny Sansevieri | Sep 11, 2018 | Bestseller Essentials
Reading Time: 10 minutesOne of the biggest book marketing blunders is this: not knowing who your reader is. We’ve talked about this before, with our reader profile (download my free reader profile brainstorm worksheet here), but this goes actually deeper than that....