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How to Get Your Book Noticed on Amazon: Your Relevancy Score

How to Get Your Book Noticed on Amazon: Your Relevancy Score

by Penny Sansevieri | Dec 17, 2020 | Amazon Updates & Marketing Tips, Podcast for Authors

Reading Time: 2 minutesHow to Get Your Book Noticed on Amazon is a recap of “Unpacking Amazon’s Secret Relevancy Score: Why It Matters to Your Book Sales,” a recent episode on our Book Marketing Tips & Author Success podcast. We go deep in our discussion about...
How to Promote a Book: Become a Media Master

How to Promote a Book: Become a Media Master

by Penny Sansevieri | Nov 12, 2020 | Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesOne tried and true question we get from authors is how to promote a book to the media. Today’s post is a recap of “The Secrets to Getting More Media for Your Book,” which we covered in Episode 11 (Part 1) and Episode 12 (Part 2) on our Book...
Book Marketing and Promotion: Seasonal Gift Guides

Book Marketing and Promotion: Seasonal Gift Guides

by Penny Sansevieri | Oct 1, 2020 | Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesPumpkin Spice and Everything Nice: as we head into the homestretch of 2020, it’s a good time to think about ways to tie book marketing and promotion to gratitude and gifts. In “Get Your Book into Gift Guides!” – Episode 12 of our Book Marketing...
How to Get Creative with BookBub to Sell More Self Published Books (Book Marketing Podcast)

How to Get Creative with BookBub to Sell More Self Published Books (Book Marketing Podcast)

by Penny Sansevieri | Sep 15, 2020 | Podcast for Authors

Reading Time: 3 minutesReaders love Bookbub (what’s not to love about free eBooks?), but authors are sometimes stumped about how to use the platform to sell more self published books. In this episode, we discuss Bookbub’s business model and why it appeals to readers,...
Facebook Profile, Facebook Page or a Group – Which One Do You Need

Facebook Profile, Facebook Page or a Group – Which One Do You Need

by Penny Sansevieri | Aug 20, 2020 | Podcast for Authors, Social Media for Authors

Reading Time: 2 minutesThis is our first listener inspired book marketing podcast episode! We know most of you probably have a real love-hate relationship with social media and we get asked this a lot, about whether to have a fan page, a personal profile, or a group....
Are Blog Tours One of the Best Book Marketing Strategies

Are Blog Tours One of the Best Book Marketing Strategies

by Penny Sansevieri | Aug 6, 2020 | Getting More Media Coverage, Podcast for Authors

Reading Time: 2 minutesThere are book tour companies, so firms that “tour” a book on a particular schedule and then there are firms that pitch your book to bloggers, typically as part of a multi-faceted approach, but which one of these is included in our list of the...
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