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QUIZ: How Negative Reviews Can Influence Your Book Marketing Strategies

QUIZ: How Negative Reviews Can Influence Your Book Marketing Strategies

by Penny Sansevieri | May 12, 2022 | Getting More Book Reviews, Podcast for Authors

Reading Time: 2 minutesI get it, bad reviews can be hard. As an author, I understand how disheartening getting a negative review can be and how easy it is to get caught up in it. But instead of focussing on the negative, it’s important to understand all of the...
10 Common Book Marketing Mistakes: Book Marketing Podcast Episode

10 Common Book Marketing Mistakes: Book Marketing Podcast Episode

by Penny Sansevieri | Apr 28, 2022 | Podcast for Authors

Reading Time: 5 minutes We really designed this book marketing podcast episode around aspects of publishing and book marketing that we really see authors stressing about, and stressing about unnecessarily – or because there’s a lack of understanding of how this all...
Don’t Let A Bad Cover Ruin Everything: Book Marketing Podcast Episode

Don’t Let A Bad Cover Ruin Everything: Book Marketing Podcast Episode

by Penny Sansevieri | Apr 21, 2022 | Bestseller Essentials, Podcast for Authors

Reading Time: 2 minutes In this book marketing podcast episode, we discuss the perils of bad covers, how to potentially fix them and how to find a cover designer that won’t cost you a fortune before you launch your book. Last November, Written Word Media did a survey...
Tuning Into Your Perfect Reader Market

Tuning Into Your Perfect Reader Market

by Penny Sansevieri | Mar 31, 2022 | Podcast for Authors

Reading Time: 2 minutes In this book marketing podcast episode, Zeroing in on Your Real Reader Market, we unpack the pitfalls of not understanding who your real markets are, and why and how to stay laser focused on who your audience is! We love creativity, but...
QUIZ: How Will This Amazon Ads Update Impact Author Marketing?

QUIZ: How Will This Amazon Ads Update Impact Author Marketing?

by Penny Sansevieri | Mar 24, 2022 | Amazon Updates & Marketing Tips, Podcast for Authors

Reading Time: 2 minutesYou’ve probably heard by now, the Amazon ads team just opened up Amazon ads to every author. Previously you had to be a KDP author to get this, but now everyone from traditionally published authors to independently published authors can...
The Secret Weapon You Need To Spend More Time Writing: Book Marketing Podcast Episode

The Secret Weapon You Need To Spend More Time Writing: Book Marketing Podcast Episode

by Penny Sansevieri | Mar 17, 2022 | Podcast for Authors

Reading Time: 2 minutes In this book marketing podcast episode, An Easy Way to Spend More Time Writing, we talk about the secret to spending more time focused on your publishing schedule without your marketing and brand suffering — which is hiring a virtual...
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