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Facebook Profile, Facebook Page or a Group – Which One Do You Need

Facebook Profile, Facebook Page or a Group – Which One Do You Need

by Penny Sansevieri | Aug 20, 2020 | Podcast for Authors, Social Media for Authors

Reading Time: 2 minutesThis is our first listener inspired book marketing podcast episode! We know most of you probably have a real love-hate relationship with social media and we get asked this a lot, about whether to have a fan page, a personal profile, or a group....
Are Blog Tours One of the Best Book Marketing Strategies

Are Blog Tours One of the Best Book Marketing Strategies

by Penny Sansevieri | Aug 6, 2020 | Getting More Media Coverage, Podcast for Authors

Reading Time: 2 minutesThere are book tour companies, so firms that “tour” a book on a particular schedule and then there are firms that pitch your book to bloggers, typically as part of a multi-faceted approach, but which one of these is included in our list of the...
How to Reach Bookstagrammers

How to Reach Bookstagrammers

by Penny Sansevieri | Jul 21, 2020 | Podcast for Authors, Social Media for Authors

Reading Time: 3 minutesIn a recent episode of our book marketing podcast we covered how to reach Bookstagrammers, and how leveraging the fabulous Instagram platform can really help boost your exposure to serious book lovers and genre fans. Below are some stand out...
Book Marketing Tips for Promoting an Older Title

Book Marketing Tips for Promoting an Older Title

by Penny Sansevieri | Jul 1, 2020 | Book Marketing Basics, Podcast for Authors

Reading Time: 4 minutesIn a recent podcast we covered the complexities of promoting an older book, and shared a lot of book marketing tips for how to make the most of the hard work you put into writing and publishing it! Below are some stand out excerpts from the...
Timing Your Book Launch for Maximum Impact

Timing Your Book Launch for Maximum Impact

by Penny Sansevieri | Jun 24, 2020 | Podcast for Authors

Reading Time: 3 minutesThere is a lot of confusion about timing your book launch and the promotion that accompanies it. A lot of authors think they need to start months in advance, and that may be true, up to a point. On my book marketing podcast we will also be...
How to Pitch Your Book to Big Media Outlets

How to Pitch Your Book to Big Media Outlets

by Penny Sansevieri | Jun 5, 2020 | Podcast for Authors

Reading Time: 4 minutesI often get requests about how to pitch your book to big media outlets, such as national print or televised news. However the problem is that sometimes the folks requesting it aren’t always qualified to be on talk shows or to be giving...
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Recent Articles

  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)
  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors

Recent Posts

  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)
  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors

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