by Penny Sansevieri | Jul 1, 2020 | Book Marketing Basics, Podcast for Authors
Reading Time: 4 minutesIn a recent podcast we covered the complexities of promoting an older book, and shared a lot of book marketing tips for how to make the most of the hard work you put into writing and publishing it! Below are some stand out excerpts from the...
by Penny Sansevieri | Jun 24, 2020 | Podcast for Authors
Reading Time: 3 minutesThere is a lot of confusion about timing your book launch and the promotion that accompanies it. A lot of authors think they need to start months in advance, and that may be true, up to a point. On my book marketing podcast we will also be...
by Penny Sansevieri | Jun 5, 2020 | Podcast for Authors
Reading Time: 4 minutesI often get requests about how to pitch your book to big media outlets, such as national print or televised news. However the problem is that sometimes the folks requesting it aren’t always qualified to be on talk shows or to be giving...
by Penny Sansevieri | May 12, 2020 | Podcast for Authors
Reading Time: 3 minutesGoodreads giveaways are paid now, but to be honest, the improvements they’ve made in regards to all the benefits are totally worth adding them to your book marketing and promotion. You get to choose between a Kindle giveaway or a print...
by Penny Sansevieri | May 5, 2020 | Podcast for Authors
Reading Time: 3 minutesIf you haven’t listened to our book marketing podcast episode on Goodreads networking – now is the time! Goodreads has over 80 million global members and is owned by Amazon – so despite the love-hate relationship many authors have...
by Penny Sansevieri | Apr 28, 2020 | Podcast for Authors, Social Media for Authors
Reading Time: 3 minutesGoodreads has over 80 million global members and is owned by Amazon, so despite the love-hate relationship many authors have with the Goodreads community, at the end of the day it will really serve you well to ensure you have a well-optimized,...