by Penny Sansevieri | Sep 12, 2018 | Book Marketing Basics
Reading Time: 7 minutesIt’s not easy being the new kid on the publishing block. And there’s a lot of confusing information about all the different book marketing approaches out there. So what’s a newbie author to do? Be aware of the pitfalls and easy mistakes you can...
by Penny Sansevieri | Sep 4, 2018 | Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesVideo blogging isn’t a new concept for a lot of industries, but I don’t see it enough in author promotion. Personally, I can understand if the hesitation is about being “video ready” – I don’t love the prep work for video blogging, you have to...
by Penny Sansevieri | Aug 29, 2018 | Book Marketing Basics
Reading Time: 5 minutesWe Love Memoirs Day is on August 31 so I wanted to show some love to our memoir authors and discuss some really important things that need to be considered when writing and marketing a memoir. Is your story marketable? Sounds pretty basic, but...
by Penny Sansevieri | Aug 23, 2018 | Book Marketing Basics
Reading Time: 5 minutesIt was National Poet’s Day this week and in honor of that special literary holiday I thought it was appropriate to give poets some love, and talk about specific strategies for marketing poetry and improving your book discovery. Because I think a...
by Penny Sansevieri | Aug 15, 2018 | Book Marketing Basics
Reading Time: 5 minutes1. Connect with your Goodreads giveaway winners Goodreads giveaways are a fantastic way to improve your networking on Goodreads, especially if you can take advantage of the Kindle option and max out with 100 copies. (Learn what I really love...
by Penny Sansevieri | Aug 9, 2018 | Book Marketing Basics
Reading Time: 5 minutesWe all need a little help marketing, don’t we? I thought Book Lover’s Day would be a perfect time to give you some sharable tips to give to your readers. Indie authors, in particular, need a lot of help, because there is no publisher backing...