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May Observances to Inspire Your Book Promotion & Social Content

May Observances to Inspire Your Book Promotion & Social Content

by Penny Sansevieri | Apr 24, 2019 | Book Marketing Basics, Social Media for Authors

Reading Time: 5 minutesWelcome to our list of May observances and content ideas for your monthly author marketing plan! I hope Q2 has already kicked off strong for you and you’re committed to making this year one of your most successful yet – because we can help you...
5 Easy Ways to Upgrade Your Reader Engagement

5 Easy Ways to Upgrade Your Reader Engagement

by Penny Sansevieri | Apr 23, 2019 | Book Marketing Basics, Getting More Book Reviews

Reading Time: 3 minutesIt’s one thing to write and publish a book, but reader engagement is a whole different ballgame. Reader engagement is what gives you longevity, it helps you sell more books, and it should be the driver for all of your book marketing. But I’ll be...
Author Websites: The Ultimate Book Sales Machine

Author Websites: The Ultimate Book Sales Machine

by Penny Sansevieri | Apr 16, 2019 | Bestseller Essentials, Book Marketing Basics

Reading Time: 5 minutesHaving a good website is something many authors struggle with, which I understand, but the effect it can have on your book sales cannot be ignored. Maybe you’ve been plugging away at your book promotion for a while, or perhaps you’re just...
5 Reasons Being an Indie Author Makes You a Small Business

5 Reasons Being an Indie Author Makes You a Small Business

by Penny Sansevieri | Mar 26, 2019 | Book Marketing Basics

Reading Time: 3 minutesBeing an indie author means more than just fulfilling your dream of publishing the novel that’s been rattling around in your head for years! Deciding to publish a book in today’s market is deciding to turn your name, and your author...

Marketing a Book for Rewarding Reader Engagement

by Penny Sansevieri | Mar 12, 2019 | Book Marketing Basics

Reading Time: 5 minutesMarketing a book is hard work, but the efforts seem fruitless when you don’t get positive feedback in the form of reader engagement. Engagement should always be the goal, no matter what strategies you’re using to market your book. And...
Local Book Promotion That Really Works

Local Book Promotion That Really Works

by Penny Sansevieri | Feb 13, 2019 | Book Marketing Basics

Reading Time: 4 minutesI’m a big proponent of online book promotion, not only does it work, it’s really necessary to stay competitive and get your book a wider reach. However, I’m also a big fan of smart local promotion, because very little in marketing is a sure...
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