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Easy SEO for Authors: How to Market Your Book Online

Easy SEO for Authors: How to Market Your Book Online

by Penny Sansevieri | Sep 11, 2019 | Book Marketing Basics

Reading Time: 11 minutesOf all of the things you brainstorm when figuring out how to market your book, one of the biggest challenges authors face is coming up in search engines for your preferred keyword string. Meaning, if someone hops over to Google and types in:...
How to Market Your Book with Author Central: 5 Quick Fixes

How to Market Your Book with Author Central: 5 Quick Fixes

by Penny Sansevieri | Aug 27, 2019 | Amazon Updates & Marketing Tips, Book Marketing Basics

Reading Time: 6 minutesI want to cover how to market your book with Author Central because I’m a HUGE fan of free book promotion strategies. When was the last time you gave your profile some love? For most indie authors, the answer is “not recently.” And, if you...
5 Book Marketing Strategies That Make or Break Your Success

5 Book Marketing Strategies That Make or Break Your Success

by Penny Sansevieri | Aug 21, 2019 | Bestseller Essentials, Book Marketing Basics

Reading Time: 5 minutesBeing a successful author is so much more than writing a good book, so I’ve pulled together a short list of book marketing strategies that really determine if you’re set up for success, or if you have a few tweaks to make in your approach. In...
Book Marketing Ideas and a Checklist for Author Events

Book Marketing Ideas and a Checklist for Author Events

by Penny Sansevieri | Aug 20, 2019 | Book Marketing Basics

Reading Time: 5 minutesI love events and my mind just starts racing with all the fantastic book marketing ideas! But a big part of creating book marketing ideas is also ensuring they get executed, and by creating a checklist in prep for your next (or first!) author...
Creating BookBub Ads and Why They Sell More Books

Creating BookBub Ads and Why They Sell More Books

by Penny Sansevieri | Aug 14, 2019 | Bestseller Essentials, Book Marketing Basics

Reading Time: 9 minutesCreating BookBub ads is a solid strategy because they’re surprisingly accessible, it’s easy to get started, and you can make a big impact with a relatively low budget. Those are three factors I really value in determining which book marketing...
August Observances to Inspire your Author Marketing

August Observances to Inspire your Author Marketing

by Penny Sansevieri | Jul 31, 2019 | Bestseller Essentials, Book Marketing Basics, Social Media for Authors

Reading Time: 5 minutesWelcome to our list of August observances and content ideas for your monthly author marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book...
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Recent Articles

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

Recent Posts

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

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