by Penny Sansevieri | Jan 15, 2020 | Social Media for Authors
Reading Time: 5 minutesFor most authors, learning how to market a book on social media is all part of our overall book marketing plan. But it’s not always easy – different social platforms attract different types of readers. If you’re a non-fiction author you’ve...
by Penny Sansevieri | Jan 8, 2020 | Amazon Updates & Marketing Tips, Bestseller Essentials
Reading Time: 8 minutesWe often talk about the importance of book cover design, and when it comes to selling more books this is very key. Book marketing, at its most basic, can’t exist without a great cover, but the book title is equally, if not more, important. Book...
by Penny Sansevieri | Jan 1, 2020 | Book Marketing Basics
Reading Time: 3 minutesWelcome to 2020! I’d like to kick off the year with a look at some more of the most popular book marketing articles from 2019. Maybe your book promotion fell off the radar over the past year, or you felt stuck in a rut with your book marketing...
by Penny Sansevieri | Dec 17, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 3 minutesYou probably want to sell more books, right? And you probably know that you need more exposure to make that happen – even if you aren’t sure how to get it. In order to sell more books you need to start doing some smart networking. This is...
by Penny Sansevieri | Dec 11, 2019 | Book Marketing Basics, Getting More Book Reviews
Reading Time: 5 minutesI talk to a lot of authors and many come to me with questions about publishing a book the right way the first time, or publishing a book the right way the second, third, or 10th time! The reality is the first step is coming to terms with...