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Crafting a Book Blurb: 8 Tips to Entice Readers and Sell More Books

Crafting a Book Blurb: 8 Tips to Entice Readers and Sell More Books

by Penny Sansevieri | Feb 13, 2024 | Bestseller Essentials

Reading Time: 4 minutesCapturing the attention of potential readers is a crucial step in the journey toward book sales and can be a full-time job. Among the arsenal of tools available to authors, the book blurb is a crucial part of this tool kit and, sadly, often...
Crafting the Perfect Book Title and Subtitle Combo

Crafting the Perfect Book Title and Subtitle Combo

by Penny Sansevieri | Feb 8, 2024 | Podcast for Authors

Reading Time: < 1 minuteBeyond the cover, your book title is its first impression. Dive into the discussion on why the right book title and a captivating subtitle can be the key to converting more shoppers to buyers.  – Discover what makes a book title...
Crafting the Perfect Book Title and Subtitle Combo

Screenplay Scams Exposed: Important Warning for Authors

by Penny Sansevieri | Feb 8, 2024 | Podcast for Authors

Reading Time: < 1 minuteWhether you’re a seasoned author navigating the industry or an aspiring writer with dreams of seeing your work on the screen, this episode is a must-listen. Join us in uncovering the hidden dangers, understanding the deceptive tactics,...
Crafting the Perfect Book Title and Subtitle Combo

Understanding How and Why Readers Buy Certain Books

by Penny Sansevieri | Feb 1, 2024 | Podcast for Authors

Reading Time: < 1 minuteYour book is priced well and the cover is great – so why isn’t it flying off the shelves? In this eye-opening episode, we demystify the confusion surrounding book sales. We’ll dig into the reader journey and explore why books, despite their...
Amazon Book Marketing: 4 Powerful Ways to Boost Your Pre-Order that Won’t Cost a Dime

Amazon Book Marketing: 4 Powerful Ways to Boost Your Pre-Order that Won’t Cost a Dime

by Penny Sansevieri | Jan 30, 2024 | Amazon Updates & Marketing Tips

Reading Time: 5 minutesI just released my latest book about Amazon book marketing, The Amazon Author Formula. And (not to brag) my book held onto the coveted #1 New Release flag the entire month it was up for pre-order. But how I did it might surprise you. I talk...
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Recent Articles

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

Recent Posts

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

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