Book Marketing for Introverts: Finding Your Voice
Reading Time: 6 minutesDoes this describe you? You hear the term “guerilla marketing” and you want to rock/hide in a corner or run screaming from the room instead of doing book marketing? If you would rather die than speak in public or tell funny stories about your...
Why You Must Self-Publish an Audiobook in Today’s Market
Reading Time: 4 minutesIf you’ve been on the fence about whether or not to self-publish an audiobook I’ve pulled together, what I feel, are some staggering and extremely motivating statistics for you! For starters, the Audiobook Publishers Association reported that...
Guest Post: Legal Trips and Traps of Book Giveaways and Contests
Reading Time: 4 minutesHave you ever glanced at the back of a Publishers Clearing House sweepstakes mailing? There are about 3,000 words in four-point type about liability, probability, and eligibility. Did you know that the laws that require that microprint apply to...
Street Teams and Super Fans: Quality Over Quantity
Reading Time: 7 minutesLet’s start off here: 95% of books are sold via personal recommendation. Let that sink in for a minute. Personal recommendations are the biggest sales generator — not just for books, but a lot of things. Think about the last time you heard...
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