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5 Easy Ways to Upgrade Your Reader Engagement

5 Easy Ways to Upgrade Your Reader Engagement

by Penny Sansevieri | Apr 23, 2019 | Book Marketing Basics, Getting More Book Reviews

Reading Time: 3 minutesIt’s one thing to write and publish a book, but reader engagement is a whole different ballgame. Reader engagement is what gives you longevity, it helps you sell more books, and it should be the driver for all of your book marketing. But I’ll be...
How to Market Your Self-Published Book to Independent Bookstores

How to Market Your Self-Published Book to Independent Bookstores

by Penny Sansevieri | Apr 17, 2019 | Bestseller Essentials

Reading Time: 5 minutesNot everyone may say it, but it’s in everybody’s dreams to see their published books on a shelf in a independent bookstores. This desire is justified: obviously, every one of us wants to go down in history as a person who wrote a bestseller or...
Author Websites: The Ultimate Book Sales Machine

Author Websites: The Ultimate Book Sales Machine

by Penny Sansevieri | Apr 16, 2019 | Bestseller Essentials, Book Marketing Basics

Reading Time: 5 minutesHaving a good website is something many authors struggle with, which I understand, but the effect it can have on your book sales cannot be ignored. Maybe you’ve been plugging away at your book promotion for a while, or perhaps you’re just...
Pitching Podcasts: An Author’s Guide to Doing it Right

Pitching Podcasts: An Author’s Guide to Doing it Right

by Penny Sansevieri | Apr 10, 2019 | Getting More Media Coverage

Reading Time: 7 minutesIf you’re knee-deep in book marketing let me ask, have you ever considered pitching podcasts? Maybe you’ve gone so far as to toy with the idea of starting one (it really seems to be the trend these days), but have you ever added pitching...
Amazon Author Central: The Underrated Book Discovery Strategy

Amazon Author Central: The Underrated Book Discovery Strategy

by Penny Sansevieri | Mar 27, 2019 | Amazon Updates & Marketing Tips, Bestseller Essentials

Reading Time: 9 minutesWe always talk about Amazon Optimization – keywords, and categories, and while all of this is important one of the biggest overlooked area on Amazon is your Amazon Author Central Page. And now it’s Spring and as we begin to shake off the winter...
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  • Should Authors Start a Paid Newsletter?
  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
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  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.

Recent Posts

  • Should Authors Start a Paid Newsletter?
  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.

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