by Penny Sansevieri | May 12, 2020 | Podcast for Authors
Reading Time: 3 minutesGoodreads giveaways are paid now, but to be honest, the improvements they’ve made in regards to all the benefits are totally worth adding them to your book marketing and promotion. You get to choose between a Kindle giveaway or a print...
by Penny Sansevieri | Jul 2, 2019 | Book Marketing Basics
Reading Time: 4 minutesThe Goodreads giveaway has always been a great book marketing strategy, in my opinion, but they’ve really changed the game for how you can promote Kindle books. At the end of the day, you invest in your book marketing and if the strategy...
by Penny Sansevieri | Aug 15, 2018 | Book Marketing Basics
Reading Time: 5 minutes1. Connect with your Goodreads giveaway winners Goodreads giveaways are a fantastic way to improve your networking on Goodreads, especially if you can take advantage of the Kindle option and max out with 100 copies. (Learn what I really love...
by Penny Sansevieri | Jun 5, 2018 | Book Marketing Basics
Reading Time: 4 minutesHave you ever glanced at the back of a Publishers Clearing House sweepstakes mailing? There are about 3,000 words in four-point type about liability, probability, and eligibility. Did you know that the laws that require that microprint apply to...
by Penny Sansevieri | Mar 14, 2018 | Book Marketing Basics
Reading Time: 5 minutesSo you’ve paid for a new Goodreads giveaway, or plan to. What other author marketing strategies do you have lined up to support it? This is a crucial element to all book marketing and any book marketing company worth their salt will tell you...