creating an author platform Archives

The Social Media Mistake That Can Damage Your Author Platform

by Penny Sansevieri | May 4, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors

Reading Time: 5 minutesYour author platform relies heavily on a social media presence. There, I said it. So if you hate social media, you’re going to have a harder time hitting your stride as a successful author with a dedicated following. So when it comes to...

8 Tips to Improving Your Author Platform With Social Media (Infographic)

by Penny Sansevieri | Apr 29, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors

Reading Time: 2 minutesBuilding up your author platform can take time. But if you are intentional about how you factor it into your book marketing plan, it can be quite effective. Social media is huge right now and, when done properly, it can be a great asset for...

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