Reading Time: 3 minutesMake it Look Impressive Boxed sets are products, and their presentation and branding are a key component of your author marketing that you should carefully consider. The first mistake you want to avoid is designing your own cover with a...
Reading Time: 4 minutesAlmost every author that reaches out to me wants to sell more books, so you’re not alone. But surprisingly, aside from doing no marketing, the number one hurdle is often the book cover design. Unfortunately this is a much more common problem for...
Reading Time: 4 minutesOver the years, book covers across all genres have changed, but none quite as much as children’s book covers. The reason is largely that our kids have changed drastically. If you grew up in the 60s, 70s, or even 80s, the covers that appealed to...
