by Penny Sansevieri | Feb 28, 2018 | Book Marketing Basics
Reading Time: 4 minutesWelcome to our list of March observances and content ideas for your monthly book marketing plan! If you haven’t downloaded our Monthly Book Marketing Planner yet, I know you’ll find it helps your author marketing! Remember, without regular...
by Penny Sansevieri | Feb 26, 2018 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 7 minutesWanting media to increase your book’s exposure is a great goal. The challenge is finding the right media and going after media that makes the most sense for your book, especially as an indie author. If you ask most book promotion companies, they...
by Penny Sansevieri | Feb 23, 2018 | Book Marketing Basics
Reading Time: 3 minutesYou may be a savvy blogger, or maybe you’re still digging in your heels about starting your blog, but no matter where you fall on that spectrum I have to tell you that blogging is a critical piece to your author marketing. If you want to sell...
by Penny Sansevieri | Feb 21, 2018 | Book Marketing Basics
Reading Time: 5 minutesA book marketing company can definitely help you take your brand and your platform to the next level; I specifically stress how much I can help authors with their exposure. But if you want to sell more books, you need to be prepared to make the...
by Penny Sansevieri | Feb 19, 2018 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 8 minutesEveryone wants more exposure on Amazon. And understandably. Exposure drives book sales. But, as we seek more exposure, don’t spend all of your time focusing on great keywords. Why? Because, yes, although keywords are important, critical even,...
by Penny Sansevieri | Feb 16, 2018 | Book Marketing Basics
Reading Time: 3 minutesOkay, maybe you can’t sell too many more books with your eyes closed, but as the saying implies, these tips really are too easy to ignore! Remember, you can hire a book marketing company for your big release, or to promote your backlist. But no...