by Penny Sansevieri | Dec 31, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics, Podcast for Authors
Reading Time: 3 minutesMarketing Self-Published Books on Amazon with Amazon Ads is a recap of “Amazon Insider: Why You’re Wasting Money on Amazon Ads,” a recent episode on our Book Marketing Tips & Author Success podcast. We go deep in our discussion about this...
by Penny Sansevieri | Dec 24, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: < 1 minuteAmazon book promotion that includes a pre-order strategy is a fantastic foundation for your new release’s book marketing plan! There are a few things you want to keep in mind when exploring your options though, and how to best work a...
by Penny Sansevieri | Dec 22, 2020 | Book Marketing Basics
Reading Time: 3 minutesThere’s no all-purpose recipe to cook up the best book marketing campaigns, but there is an old saying in book promotion that points to an important ingredient: The best way to sell your first book is with your second, and the best way to sell...
by Penny Sansevieri | Dec 17, 2020 | Amazon Updates & Marketing Tips, Podcast for Authors
Reading Time: 2 minutesHow to Get Your Book Noticed on Amazon is a recap of “Unpacking Amazon’s Secret Relevancy Score: Why It Matters to Your Book Sales,” a recent episode on our Book Marketing Tips & Author Success podcast. We go deep in our discussion about...
by Penny Sansevieri | Dec 15, 2020 | Bestseller Essentials, Book Marketing Basics
Reading Time: 10 minutesI think we can all agree that book marketing promotions and publishing were heavily impacted in 2020. But while many in-person events were canceled, not all of the changes were bad. In some ways, 2020 leveled the playing field for authors who...