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When and How to Invest in a Book Marketing Company (Infographic)

When and How to Invest in a Book Marketing Company (Infographic)

by Penny Sansevieri | Jan 21, 2021 | Author Branding, Book Marketing Basics

Reading Time: 2 minutesHave you been on the verge of hiring a book marketing company? Maybe your sales are lackluster, perhaps you’re just running out of time to market your book, or let’s face it – we’ve all had to admit at one point that we just don’t know what...
How to Promote a Book on Social Media without Burning Out

How to Promote a Book on Social Media without Burning Out

by Penny Sansevieri | Jan 19, 2021 | Book Marketing Basics

Reading Time: 5 minutesWe often hear how important it is to be on social media, and when considering how to promote a book, certainly a solid social media game is one of many strategies that help authors gain more visibility. But the truth is, social media is also a...
Categories Are Key for Amazon Book Promotion

Categories Are Key for Amazon Book Promotion

by Penny Sansevieri | Jan 14, 2021 | Amazon Updates & Marketing Tips, Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesCategories are key for Amazon book promotion! Today’s post is a recap of “Amazon Insider: Why Picking the Right Amazon Categories Can Help You Sell More Books (and how to do it!),” an episode on our Book Marketing Tips & Author Success...
Smart Ways to Plan Your Book Marketing Goals in the New Year

Smart Ways to Plan Your Book Marketing Goals in the New Year

by Penny Sansevieri | Jan 5, 2021 | Book Marketing Basics

Reading Time: 7 minutesA couple of weeks ago I talked about how to promote a book based on a well-planned publishing schedule (see link in resources at the bottom if you missed it).  But book promotion also relies on planning – because book marketing is essential. And...
Marketing Self-Published Books on Amazon with Amazon Ads

Marketing Self-Published Books on Amazon with Amazon Ads

by Penny Sansevieri | Dec 31, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesMarketing Self-Published Books on Amazon with Amazon Ads is a recap of “Amazon Insider: Why You’re Wasting Money on Amazon Ads,” a recent episode on our Book Marketing Tips & Author Success podcast. We go deep in our discussion about this...
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Recent Articles

  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)
  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors

Recent Posts

  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)
  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors

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