by Penny Sansevieri | Apr 6, 2018 | Book Marketing Basics
Reading Time: 3 minutesAuthor marketing can take up a lot of time and let’s be honest, it’s not totally free. So I’d like to balance out some of the tougher, more costly strategies with things you can do to improve your overall author marketing with minimal effort and...
by Penny Sansevieri | Apr 4, 2018 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 6 minutesIn the ongoing effort to sell more books in a saturated market, more and more authors are competing for book bloggers’ attention, and this means you’ve got to really step up your game when it comes to reaching out to them for publicity. And...
by Penny Sansevieri | Mar 30, 2018 | Book Marketing Basics
Reading Time: 3 minutesI’ve had a lot going on recently. Lots of great changes and new books coming out, so I’ll be honest – I’m pumped – and I’m in the mood to talk book marketing truth bombs. In case you haven’t noticed, the market is cutthroat. And I’m done with...
by Penny Sansevieri | Mar 28, 2018 | Book Marketing Basics
Reading Time: 5 minutesWelcome to our list of April observances and content ideas for your monthly book marketing plan! If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that here! Remember, without regular connections to readers, you’re...
by Penny Sansevieri | Mar 26, 2018 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 8 minutesAmazon is always changing things up. And that’s why it’s important to always be watching for what’s new. Especially if we’re in book marketing mode (and aren’t we always?), making the most of Amazon is a great way to spend your...