by Penny Sansevieri | Aug 9, 2018 | Book Marketing Basics
Reading Time: 5 minutesWe all need a little help marketing, don’t we? I thought Book Lover’s Day would be a perfect time to give you some sharable tips to give to your readers. Indie authors, in particular, need a lot of help, because there is no publisher backing...
by Penny Sansevieri | Aug 7, 2018 | Book Marketing Basics
Reading Time: 4 minutesFiguring out how to sell self-published books can be challenging, but reader profiles, or demographics, are an author’s version of market research. And what develops from your market research should help determine what book promotion strategies...
by Penny Sansevieri | Aug 2, 2018 | Book Marketing Basics
Reading Time: 7 minutesSince it’s Simplify Your Life week, I thought this post would be appropriate. But I also wanted to write something that wasn’t your cliché type of post, because there are enough fabulous simplify tips out there. But there’s nothing, in my...
by Penny Sansevieri | Jul 30, 2018 | Book Marketing Basics
Reading Time: 5 minutesWelcome to our list of August observances and content ideas for your monthly author marketing plan! Please read this NOW, because there are some really fantastic promotions that can be planned around a number of August observances. And if you...
by Penny Sansevieri | Jul 24, 2018 | Bestseller Essentials, Getting More Book Reviews
Reading Time: 8 minutesRegardless of what type of book you’ve written, books need to work for you. Less than 3% of readers will review a book they’ve finished without any prompting. Meaning that if you don’t ask for a review, you’re likely not to get one. So what’s...