We keep repeating ourselves because authors don’t do it enough, but promoting locally is one of the best ways to start securing media opportunities, and your local exposure is one of the best tools for securing bigger, national-level features and other media.
Our goal for this episode is to discuss pitching local media and other tips for building a stronger local brand by leveraging support from those who have a vested interest in your success!
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What a great podcast! I love the idea of marketing on a local level. I think authors are more likely to find local supporters to champion their book(s), which they can use as a way to pivot into other markets (state, regional, national, etc.). Thank you for taking the time to share this information!