10 Minutes to Success: Book Marketing Podcast Recap

by | Oct 21, 2021 | Podcast for Authors

Reading Time: ( Word Count: )

Reading Time: 2 minutes

This book marketing podcast recap includes several minisodes that we’ve released with the goal of helping you improve your promotional efforts in as little as 10 minutes!

While our full-length Book Marketing Tips and Author Success podcast episodes are a deep dive into critical and popular author and publishing-centric topics, our minisodes are equally helpful resources for making small changes that add up to be rewards.

Below are brief summaries of 4 recent minisodes, links to each episode are included in the Resources and Free Downloads section at the bottom.

I Want to Be Famous (But I Hate Amazon!)

Can you compete if you don’t want to list your books with major online retailers? We get this question more often than many of you might think, authors that have very strong feelings about not bowing to “the man.”

But how realistic is it that you’ll be able to build a strong network of readers and return buyers using just your website or through sites like Smashwords?

This book marketing podcast episode will resonate with authors who have been frustrated with Amazon when self-publishing their books.

Using a Special Pre-Order Price to Drive Book Sales

Are you getting ready to launch a book? Why not consider doing some special pre-order pricing?

Marketing your book with enticing promotional offers is both fun for your readers and a smart way to launch your new title.

Tune into this episode where we break down why it might help you, considerations you have to make, and what pricing pitfalls you’ll want to avoid!

how to sell self published books through your website

Using Your Author Bio to Increase Sales

How’s your bio on Amazon? When was the last time you checked it and gave it an update?

You might be surprised to learn how something as simple as your author biography can be an effective marketing tool.

Listen to Penny and Amy break down the often ignored author bio, with tips for how to use it to improve your sales conversions.

Double Your Newsletter Sign-Ups with This One Tip

We’ve all been told that a newsletter is something that will help us build a better, often more engaged, fan base. But getting sign-ups is quite another thing.

What is it that will motivate readers to give you their information? The term “reader magnet” is often tossed around a lot, but what is it and what do you do with it?

In this episode, Penny and Amy break down some great tips to help you increase your newsletter sign-ups!

If you found this post helpful please use the social buttons below the Resources and Free Downloads to share on Facebook, Twitter or LinkedIn and tag me, or you can email this post to a friend or colleague!

Resources and Free Downloads

Amazon Video Product

Quarterly Amazon Planner

Minisode: I Want to be Famous (but I hate Amazon!)

Minisode: Using a Special Pre-Order Price to Drive Book Sales

Minisode: Using Your Author Bio to Increase Sales

Minisode: Double Your Newsletter Sign-Ups with This One Tip


  1. Rusty LaGrange

    Podcasts are new to me so when I follow your link to it I only find an Apple player. I don’t use Apple. However, when I clicked on the side bar menu and followed that link, I found all the podcast optional players. That’s when I found Spotify (my choice). so I was a bit delayed searching for my options. Shouldn’t those be listed on the mail pages so you don’t lose readers? Or is that an Apple sponsorship thing?
    Just curious, Rusty CWC member

    • Penny Sansevieri

      Rusty-thanks for your comment! I’ll have our website coordinator look into that. And thanks for listening-I hope you found it helpful. Be sure to reach out if you’re ready to take your marketing efforts to the next level!


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