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How to Market Your Book: 9 Tips You Need to Know For Your First Book

How to Market Your Book: 9 Tips You Need to Know For Your First Book

by Penny Sansevieri | May 24, 2022 | Book Marketing Basics

Reading Time: 5 minutesExperts often say that book marketing gets easier the longer you do it – and this isn’t necessarily an untrue statement. But what if you’re just starting out? “How to Market Your First Book” was a post I found a while back and loved...
Infographic: Build Your Author Brand From Scratch With These 5 Questions

Infographic: Build Your Author Brand From Scratch With These 5 Questions

by Penny Sansevieri | May 5, 2022 | Author Branding

Reading Time: 3 minutesI get it; creating an author brand feels hard. Your brand is your promise to your readers. It’s how you show up in the world, and your platform needs to reflect this. Your brand encompasses your website, author newsletter, social media, and...
Clever Ideas for Promoting a Book with Bonus Content

Clever Ideas for Promoting a Book with Bonus Content

by Penny Sansevieri | Apr 19, 2022 | Book Marketing Basics

Reading Time: 3 minutesHave you ever considered using bonus content if you’ve been mulling over getting more creative with your ideas for promoting a book? Bonus content is literally one of the most underutilized strategies when determining how to market a...
How to Market Your Book Without Losing Your Mind

How to Market Your Book Without Losing Your Mind

by Penny Sansevieri | Apr 14, 2022 | Book Marketing Basics

Reading Time: 2 minutesYes, it’s so much more fun to write, but honestly I can share a few tips that will help you figure out how to market your book without totally losing your mind! First, create a plan. And no, it doesn’t have to be super complicated,...
Book Marketing Strategies to Improve Your Website Performance

Book Marketing Strategies to Improve Your Website Performance

by Penny Sansevieri | Mar 15, 2022 | Author Branding

Reading Time: 4 minutesI talk a lot about book covers and other book marketing strategies on this blog, but one thing we don’t spend enough time on are author websites. And they are crucially important to an author’s success, but to be clear, I don’t mean that you...
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